It is our great pleasure to welcome you to SMT2027@Busan, taking place on 29–30 June 2027 in Busan, South Korea, under the theme “AI-Enabled, Human-Led Destinations.”

As AI rapidly transforms tourism, the future of smart tourism is not simply about smarter technologies, but about how we use AI to create more human-centered, inclusive, and hospitable destinations.

SMT2027@Busan will bring together scholars, industry leaders, policymakers, and young researchers from around the world to exchange ideas and envision the next generation of smart tourism.

We look forward to welcoming you to Busan and shaping the future of AI-enabled, human-led smart tourism together.

See you in Busan!